Run your first Visibility Score
Step-by-step guide to running a Visibility Score measurement on your domain.
Running a Visibility Score sends real test questions to real AI platforms and checks whether they mention your brand. Here is the full flow from start to finish.
Step 1: Set your Focuses
A Focus is a topic you want to be visible for. You need at least one Focus before you can measure anything.
Open the Visibility page
From the navigation bar, click Visibility or go to https://app.getavo.ai/visibility.

Discover Focuses or add your own
Click Discover Focuses to let AVO suggest topics based on your domain. AVO will analyze your website and suggest relevant topics. You can also click + to add a Focus manually.

Review and confirm your Focuses
Review the suggested Focuses. Select the ones that matter to your brand and confirm. Your Focuses appear as cards on the Visibility page.

Step 2: Build the Prompt Book
Each Focus needs a Prompt Book before it can be measured. A Prompt Book is the set of test questions AVO sends to AI platforms.
Generate prompts for each Focus
On each Focus card, click Build Prompt Book. AVO generates a set of relevant questions for that Focus. You can also write your own prompts or regenerate if the first set is not quite right.

Wait for generation to complete
Prompt Book generation takes 1-3 minutes per Focus. You can continue using the platform while it works in the background.

Step 3: Run the Visibility Score
Once your Focuses have Prompt Books, you can run a measurement.
Open the Visibility Score wizard
Click Run Visibility Score. A 3-step wizard will open.

Select Focuses
Choose which Focuses to include in the measurement. Only Focuses with a completed Prompt Book are eligible. All eligible Focuses are selected by default.

Select AI Platforms
Choose which AI platforms to test. The default includes ChatGPT, Gemini, and Perplexity. You can add or remove platforms. More platforms means more coverage but higher credit cost.

Review and confirm
Review the summary: which Focuses, which platforms, how many prompts and probes, and the estimated credit cost. Check that your balance is sufficient, then click Start Measurement.

While the measurement runs
A progress card shows how many probes have been completed. You can close the page and come back later — the measurement runs in the background.
View your results
Once the measurement completes, you will see a summary strip with your overall Visibility Score. Each Focus card shows a funnel visualization — how your brand appears across the AI platforms you tested.
Click any Focus to drill down and see platform-by-platform results, individual prompt responses, and trends from previous runs.
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